Index is a B2B data services company that combines AI technology with human expertise to help law firms, consulting firms, and financial institutions maintain accurate contact, company, and matter data. They specialize in automated data reconciliation, real-time contact monitoring, and CRM integration.
Index delivers AI-powered data management with human oversight, providing enterprise-grade data accuracy at a fraction of the cost of in-house resources or external consultants, while seamlessly integrating with existing CRM systems.
AI Visibility Score
Index has an AI visibility score of 16/100, rated as invisible. This score reflects how often and how prominently Index appears in responses from AI assistants like ChatGPT, Claude, and Gemini.
AI Perception Summary
Index is currently a niche favorite within Claude's ecosystem, yet it remains critically invisible to the broader market, particularly failing to register a single mention in Google AI Overviews. While the brand shows surprising resonance with CRM Data Stewards, it is being systematically excluded from the high-stakes Private Equity and Strategic Business Development conversations where competitors like Salesforce and ZoomInfo dominate.
Strengths
- Strong performance on Claude with a 36% mention rate and a high-authority average position of 5.9.
- Effective resonance with the CRM Data Steward persona, achieving a 45% mention rate.
- Strong visibility in 'Data Service Provider Evaluation' queries on Claude and Gemini, often appearing as a recommended alternative to ZoomInfo and Dun & Bradstreet.
Visibility Gaps
- Total absence (0% visibility) in Google AI Overviews, a critical failure for capturing top-of-funnel search traffic.
- Severe underperformance with the Private Equity Associate persona, managing only a 3% mention rate.
- ChatGPT visibility is negligible at 8% with a poor average position of 13.7, meaning Index is rarely part of the primary conversational UI for B2B buyers.
Competitors in AI Recommendations
- Salesforce: 95 mentions
- ZoomInfo: 95 mentions
- HubSpot: 69 mentions
- Clearbit: 64 mentions
- Cognism: 52 mentions
- Dun & Bradstreet: 41 mentions
- PitchBook: 39 mentions
- Lusha: 38 mentions
- Apollo.io: 36 mentions
- Clay: 34 mentions
- InterAction: 33 mentions
- Apollo: 29 mentions
- Introhive: 28 mentions
- Zapier: 25 mentions
- RingLead: 23 mentions
Categories: Data Services & Business Intelligence