What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Novo

Visibility36

Vibe94

Businesses/Financial Technology (FinTech)/Novo

AI Visibility & Sentiment

Novo

Novo is a fintech company providing smarter banking solutions specifically designed for small businesses, freelancers, consultants, and self-employed professionals. Their platform combines free business checking with invoicing, budgeting tools, real-time insights, and funding options to help entrepreneurs manage their finances without the typical banking headaches.

Active Monitoring

banknovo.com

Financial Technology (FinTech)

AI Visibility Score

36/100

Low

Sentiment Score

94/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Novo today.

Novo has established a dominant foothold in high-intent 'best of' queries for solopreneurs, achieving a remarkable 100% mention rate on ChatGPT and a near-perfect 1.3 average position in Google AI Overviews. While the brand is the clear choice for freelancers and those transitioning to digital banking, a critical visibility blind spot in Claude and lower rankings for e-commerce-specific queries allow competitors like Mercury to maintain an edge in the high-growth segment.

Value Proposition

All-in-one banking platform that eliminates the growing pains of business finance by combining free checking, invoicing, budgeting, funding, and integrations in one secure, easy-to-use platform

Overview

Mission

Building a business doesn't mean going at it alone - Novo aims to be the trusted banking partner that helps over 250,000 small businesses thrive

Products & Services

Free Business Checking AccountEasy Invoicing with automatic remindersIntuitive Budgeting toolsHassle-Free Business FundingReal-Time Financial InsightsBusiness Credit Card

Current State

Visibility Landscape

A high-level view of how Novo performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	38	0	39	45
Core Topics Product/service category queries	46	39	31	0
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

Mercury

21 mentions

Bluevine

14 mentions

QuickBooks

14 mentions

Brex

12 mentions

Relay

12 mentions

Xero

12 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Novo's AI visibility.

Key Findings

Strength

Unrivaled performance in Google AI Overviews with an average position of 1.3, making Novo the primary recommendation for solopreneur-focused searches.

Strength

Perfect mention rates (100%) on both ChatGPT and Gemini, ensuring Novo is part of the consideration set in the most widely used consumer AI platforms.

Strength

High resonance with 'The Traditional-to-Digital Transitioner' and 'The Bootstrapping Creative Freelancer' personas, maintaining an average position under 3.0 for these segments.

Recommended Actions

Execute a Claude-specific visibility campaign by seeding brand data into high-authority technical forums and review aggregators favored by Anthropic’s training sets.

With only a 33% mention rate on Claude, Novo is missing a significant portion of the LLM-driven market that skews toward technical and professional users.

Optimize messaging for the 'Growth-Focused E-commerce' persona to improve the current 6.2 average position and mixed sentiment.

Competitors like Mercury and QuickBooks are currently winning the high-volume e-commerce narrative; Novo must highlight its scalability to move up the rankings.

Develop and distribute high-authority whitepapers on 'Fintech Selection Criteria' to capture top-of-funnel educational queries.

Novo currently struggles (pos 7-11) when users ask for general advice on choosing a fintech; owning the 'criteria' helps define the category in Novo's favor.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Trust & Choosing A Business Banking Partner(2 queries)

“best reviewed online business banks for solopreneurs right now”

3/4 platforms mentioned

Core

ChatGPT

1.Mercury

2.Brex

3.Brex Cash

4.Novo

5.BlueVine

+18 more

Claude

1.Mercury

2.Brex

3.Square Cash

4.Wise Business

5.Chase Business Checking

Gemini

1.Bluevine

2.QuickBooks

3.Xero

4.Novo

5.Stripe

+8 more

AI Overviews

1.Bluevine

2.Novo

3.Relay

4.Found

5.Mercury

“what should i look for when choosing a fintech for my business banking instead of a traditional bank?”

3/4 platforms mentioned

Adjacent

The Bootstrapping Creative Freelancer · Owner/Lead Photographer

ChatGPT

1.Novo

2.Mercury

3.Brex Cash

4.Bluevine

5.Relay

+5 more

Claude

1.Square Cash

2.Stripe

3.Mercury

4.Brex

5.Novo

+1 more

Gemini

1.HoneyBook

2.Adobe Creative Cloud

3.QuickBooks

4.Xero

5.Venmo

7.Novo

+4 more

AI Overviews

1.QuickBooks

2.Xero

3.Sage

4.Airwallex

5.Payhawk

+2 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Best Business Checking Accounts of February 2026 - NerdWallet

nerdwallet.com

Web1 ref

Best Banks for Small Businesses - NerdWallet

nerdwallet.com

Web1 ref

7 Best Online Business Bank Accounts of February 2026

cnbc.com

Web1 ref

5 best business bank accounts for eCommerce in 2026 - Airwallex

airwallex.com

Social1 ref

Best Online Business Bank Accounts in the US - Airwallex

airwallex.com

Social1 ref

Best banks and business accounts for ecommerce companies

mercury.com

Web1 ref

The 5 Best Bank Accounts for Entrepreneurs | Business.org

business.org

Web1 ref

Compare The Best Online Business Checking Accounts in 2026 - Nav

nav.com

Web1 ref

Best free business bank accounts of February 2026 - Airwallex

airwallex.com

Social1 ref

12 Best banks for small business of February 2026 - Airwallex

airwallex.com

Social1 ref

Top 16 U.S. Online Digital Banks for Small Business (SMB) – Jan 2026

fintechlabs.com

Web1 ref

FINANCIAL TOOLKIT — Cultivated Strategy Bookkeeping & Consulting

cultivatedstrategy.com

Web1 ref

Best Business Banking Platform for Startups (2025): Mercury Awarded Top Choice for Modern Business Banking by Expert Consumers

finance.yahoo.com

Web1 ref

10 Best Banks in Washington 2025: Pros, Cons, Fees, & More

management.org

Web1 ref

12 Best Digital Banks of 2026

bankbonus.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Novo.

Mercury21 mentions

Bluevine18 mentions

Novo18 mentions

QuickBooks14 mentions

Brex12 mentions

Relay12 mentions

Xero12 mentions

Lili9 mentions

Stripe8 mentions

PayPal7 mentions

Wise Business5 mentions

Brand Identity

Brand Voice & Style

How AI perceives Novo's communication style and personality

Novo communicates with a warm, supportive tone that positions the brand as a trusted partner rather than a faceless financial institution. The voice is modern and approachable, using clear language that demystifies banking for busy entrepreneurs. There's an underlying sense of empowerment - Novo speaks to business owners as capable individuals who deserve better tools, not as people who need hand-holding. The brand balances professionalism with personality, using inclusive language like 'Banking for you, you, and yes, you' to make every customer feel seen.

Core Tone Traits

Supportive & Empowering

Positions as a partner in the entrepreneurial journey, emphasizing that business owners don't have to go it alone

Modern & Approachable

Uses clear, jargon-free language that makes banking feel accessible and uncomplicated

Trustworthy & Secure

Emphasizes security features and FDIC insurance to build confidence without being overly corporate

Inclusive & Personal

Speaks directly to diverse business types and makes each customer segment feel specifically addressed

Backing

Investors

Red Sea Ventures

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 24, 2026.

Explore Financial Technology (FinTech)

Chime Financial, Inc.

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Frequently asked questions

Don't see your question? Book a demo and we'll walk you through it.

All-in-one banking platform that eliminates the growing pains of business finance by combining free checking, invoicing, budgeting, funding, and integrations in one secure, easy-to-use platform

AI Visibility Score

Novo has an AI visibility score of 70/100, rated as good. This score reflects how often and how prominently Novo appears in responses from AI assistants like ChatGPT, Claude, and Gemini.

AI Perception Summary

Strengths

Unrivaled performance in Google AI Overviews with an average position of 1.3, making Novo the primary recommendation for solopreneur-focused searches.
Perfect mention rates (100%) on both ChatGPT and Gemini, ensuring Novo is part of the consideration set in the most widely used consumer AI platforms.
High resonance with 'The Traditional-to-Digital Transitioner' and 'The Bootstrapping Creative Freelancer' personas, maintaining an average position under 3.0 for these segments.

Visibility Gaps

Significant invisibility in Claude, where the brand achieves only a 33% mention rate and a poor 6.5 average position.
Weak performance in 'Growth-Focused E-commerce Seller' queries (6.2 avg position), where the AI perception of Novo's scalability appears to lag behind competitors.
Inconsistent rankings for educational queries like 'what should i look for when choosing a fintech,' falling as low as position 11 on Gemini.

Competitors in AI Recommendations

Mercury: 21 mentions
Bluevine: 14 mentions
QuickBooks: 14 mentions
Brex: 12 mentions
Relay: 12 mentions
Xero: 12 mentions
Lili: 9 mentions
Stripe: 8 mentions
PayPal: 7 mentions
Wise Business: 5 mentions
NorthOne: 5 mentions
Found: 5 mentions
Brex Cash: 4 mentions
BlueVine: 4 mentions
TransferWise: 4 mentions

Categories: Financial Technology (FinTech)