What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Tilt

Visibility56

Vibe94

Businesses/Tilt

AI Visibility & Sentiment

Tilt

Tilt is an AI-powered leave experience management platform that helps HR teams manage employee leave of absence with clarity, compliance, and a human-centered approach. The platform combines intelligent automation with dedicated support to streamline leave administration while keeping the employee experience personal.

Active Monitoring

hellotilt.com

Startups

AI Visibility Score

56/100

Moderate

Sentiment Score

94/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Tilt today.

Tilt has established a dominant stronghold within Google’s AI ecosystem, securing a staggering 88% mention rate on Gemini and frequent top-tier placements in AI Overviews for policy design. However, this authority is heavily platform-dependent, as the brand currently captures only 25% of the conversation on Claude and struggles to maintain visibility for critical administrative automation queries where competitors like AbsenceSoft and Cocoon are pulling ahead.

Value Proposition

The only leave experience platform that combines AI-powered intelligence (trained on 32,000+ leave cases) with human support to make leave management clear, consistent, and compliant while keeping the employee experience human.

Overview

Mission

To transform the leave of absence experience for everyone, making leave clear, consistent, and human.

Products & Services

Leave Experience Management PlatformHR & Manager DashboardsTilley AI AssistantLeave Intelligence System (AbsenceIQ)Employee Leave Planner

Current State

Visibility Landscape

A high-level view of how Tilt performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	54	42	83	43
Core Topics Product/service category queries	—	—	—	—
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

—

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

AbsenceSoft

36 mentions

Cocoon

26 mentions

Slack

24 mentions

BambooHR

22 mentions

Sparrow

22 mentions

Rippling

21 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Tilt's AI visibility.

Key Findings

Strength

Unrivaled dominance on Gemini with an 88% mention rate and an average position of 2.8 across all HR-focused queries.

Strength

Primary authority for 'Compliance and Policy Design' topics, frequently appearing as the #1 result in AI Overviews for leave of absence policy construction.

Strength

High resonance with executive-level personas, specifically the Strategic CHRO, where visibility peaks at 65%.

Recommended Actions

Execute an Anthropic-focused optimization strategy to raise Claude visibility from 25% to parity with ChatGPT.

Claude is increasingly used by professionals for complex policy drafting, and Tilt's current 'mixed' sentiment and low mention rate there represents a significant loss of market share to AbsenceSoft.

Revise technical and product documentation to explicitly use 'Automation' and 'Analytics' terminology.

Tilt is currently missing from 'best way to automate leave' queries on most platforms; explicit keyword-to-value mapping is required to force AI models to categorize Tilt as an automation leader.

Develop and publish a dedicated 'Maternity Leave Experience' guide optimized for AI scrapers.

While Tilt ranks well for 'how do I build a policy,' it is inconsistently mentioned for 'making maternity less stressful,' which is a high-intent query for the People Ops persona.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Compliance And Policy Design(2 queries)

“help me stay compliant with fmla and all the different state leave laws for my remote team, any specific software recommendations?”

3/4 platforms mentioned

Core

ChatGPT

1.ADP

2.AbsenceSoft

3.Rippling

4.WorkForce Software

5.Tilt

+16 more

Claude

1.Pulpstream

2.Cocoon

3.AbsenceSoft

4.J.J. Keller LEAVE MANAGER

5.Calamari

+3 more

Gemini

1.Cocoon

2.Sparrow

3.Tilt

4.AbsenceSoft

5.Rippling

+1 more

AI Overviews

1.AbsenceSoft

2.AbsenceSoft Compliance Engine™

3.Cocoon

4.J. J. Keller® Leave Manager

5.Sparrow

6.Tilt

+6 more

“how do i build a leave of absence policy that's actually easy for employees to understand and follow, what tools help with this?”

3/4 platforms mentioned

Core

The Strategic CHRO · Chief Human Resources Officer

ChatGPT

1.LeaveLogic

2.Unum Leave Logic

3.AbsenceSoft

4.Tilt

5.ADP Total Absence Management

+8 more

Claude

1.AbsenceSoft

2.Cocoon

3.BambooHR

4.HR Partner

5.Sedgwick

Gemini

1.Sedgwick

2.Matrix

3.Tilt

4.Cocoon

5.Sparrow

+3 more

AI Overviews

1.Tilt Leave Management

2.Nayya

3.Vacation Tracker

4.Teambridge

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Fmla

dol.gov

Gov1 ref

State

ncsl.org

Web1 ref

Implications Of Work From Anywhere When Remote Workers Cross State Lines

adp.com

Web1 ref

Best Employer Of Record In United States

atlashxm.com

Web1 ref

How Leave Management Systems Save Time And Reduce Compliance Risk

absencesoft.com

Web1 ref

The Best Leave Management Software In 2025

absencesoft.com

Web1 ref

Tilt Automated Leave Tracking

rippling.com

Web1 ref

Key Strategies For Successful Modern Absence Management

absencesoft.com

Web1 ref

Absence Management

workforcesoftware.com

Web1 ref

Best Absence Management Systems

teamsense.com

Web1 ref

Best Hr Software

techradar.com

Web1 ref

Employee Absence Tracker

resolution.de

Web1 ref

Fmla Leave Tracking Software

ecotimebyhbs.com

Web1 ref

Absence Management Software

clickup.com

Web1 ref

Ciphr Reviews

technologyadvice.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Tilt.

AbsenceSoft36 mentions

Tilt30 mentions

Cocoon26 mentions

Slack24 mentions

BambooHR22 mentions

Sparrow22 mentions

Rippling21 mentions

Sedgwick14 mentions

Workday13 mentions

ADP12 mentions

Microsoft Teams11 mentions

Brand Identity

Brand Voice & Style

How AI perceives Tilt's communication style and personality

Tilt communicates with a warm, confident, and human-centered voice that balances professionalism with approachability. The brand speaks directly to HR professionals as partners who understand their challenges, using clear and jargon-free language that makes complex leave topics accessible. There's an underlying optimism and empowerment in their messaging, positioning leave management as something that can be transformed from a burden into a strategic advantage. The tone is supportive without being condescending, tech-forward without being cold, and always centers the human experience.

Core Tone Traits

Human-Centered & Empathetic

Always puts people first, acknowledging the emotional aspects of leave while providing practical solutions

Confident & Reassuring

Speaks with authority on compliance and leave management, giving HR professionals peace of mind

Clear & Accessible

Makes complex leave topics simple and understandable, avoiding jargon and corporate speak

Optimistic & Empowering

Frames leave management as an opportunity to support employees and elevate HR's strategic role

Backing

Investors

Origin Ventures

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned March 3, 2026.

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Frequently asked questions

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AI Visibility Score

Tilt has an AI visibility score of 56/100, rated as moderate. This score reflects how often and how prominently Tilt appears in responses from AI assistants like ChatGPT, Claude, and Gemini.

AI Perception Summary

Strengths

Unrivaled dominance on Gemini with an 88% mention rate and an average position of 2.8 across all HR-focused queries.
Primary authority for 'Compliance and Policy Design' topics, frequently appearing as the #1 result in AI Overviews for leave of absence policy construction.
High resonance with executive-level personas, specifically the Strategic CHRO, where visibility peaks at 65%.

Visibility Gaps

Significant invisibility in the 'Administrative Automation and Analytics' category on ChatGPT and Claude, allowing competitors to claim the 'efficiency' narrative.
Inconsistent sentiment on Claude and mixed sentiment from Compliance Managers suggesting a lack of structured proof points regarding technical security or regulatory depth in training data.
Underperformance with the 'People Ops Specialist' persona compared to CHROs, missing the tactical audience that handles day-to-day leave execution.

Competitors in AI Recommendations

AbsenceSoft: 36 mentions
Cocoon: 26 mentions
Slack: 24 mentions
BambooHR: 22 mentions
Sparrow: 22 mentions
Rippling: 21 mentions
Sedgwick: 14 mentions
Workday: 13 mentions
ADP: 12 mentions
Microsoft Teams: 11 mentions
Vacation Tracker: 10 mentions
Notion: 10 mentions
UKG: 10 mentions
Gusto: 8 mentions
Matrix: 8 mentions

Tags: Startups