What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Hone

Visibility48

Vibe97

Businesses/Human Resources Technology/Hone

AI Visibility & Sentiment

Hone

Hone is an AI-powered employee development platform that combines artificial intelligence with expert-led live learning to upskill managers, leaders, and teams. The platform serves HR and L&D professionals at companies ranging from startups to Fortune 500 enterprises, delivering scalable leadership training and professional development solutions.

Active Monitoring

honehq.com

Human Resources Technology Startups

AI Visibility Score

48/100

Moderate

Sentiment Score

97/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Hone today.

Hone has successfully captured the dominant mindshare within Google Gemini, achieving a 75% mention rate that positions it as the definitive solution for scaling live manager training for global teams. However, this niche success is contrasted by a total absence in the critical AI-driven coaching and budget-friendly development categories, where competitors like BetterUp and Torch are currently defining the narrative.

Value Proposition

The leader in AI-powered employee development, blending AI-powered and expert-led live learning to deliver flexible, scalable development solutions that drive measurable performance improvements

Overview

Mission

Learning and development should be a life-changing and career-enhancing experience available for everyone

Products & Services

AI-powered coaching and skills analysisLive virtual leadership classesGroup and 1:1 coaching programsPrivate cohort training programsMembership subscription for unlimited learning

Current State

Visibility Landscape

A high-level view of how Hone performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	47	36	81	27
Core Topics Product/service category queries	0	0	0	53
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

BetterUp

37 mentions

Torch

27 mentions

LinkedIn Learning

23 mentions

Center for Creative Leadership

18 mentions

15Five

17 mentions

CoachHub

16 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Hone's AI visibility.

Key Findings

Strength

Exceptional performance on Google Gemini with a 75% mention rate and a strong average position of 3.2.

Strength

High resonance with the Enterprise Chief Learning Officer persona, appearing in 75% of relevant queries.

Strength

Dominant positioning for 'Scaling Live Manager Training' and 'Global Team Training' across ChatGPT, Claude, and Gemini.

Recommended Actions

Execute an 'AI + Human Coaching' content offensive.

Hone is currently ignored in AI-driven coaching queries; injecting this terminology into brand messaging is essential to displace BetterUp and Torch.

Develop a dedicated Mid-Market L&D outreach strategy.

With only a 25% mention rate for this persona, Hone is missing the bulk of the corporate training market that relies on AI for tool discovery.

Optimize technical documentation and case studies for AI Overviews.

A 19% mention rate in Google's AI Overviews suggests that Hone's web architecture is not currently structured for LLM extraction.

Content Engineering

Content Ideas

Content designed to help AI agents learn about your category and recommend your brand.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Scaling Live Manager Training(3 queries)

“best way to train 200 new managers at a tech company without just giving them a login to a video library”

1/4 platforms mentioned

Core

ChatGPT

1.Hogan 360

2.Qualtrics

3.Culture Amp

4.Center for Creative Leadership

5.CCL

+18 more

Claude

1.LinkedIn Learning

2.Coursera for Business

3.MasterClass

4.Slack

5.Teams

+6 more

Gemini

1.Hone

2.Maven

3.BetterUp

4.Torch

5.Mursion

+8 more

AI Overviews

1.Catalyst Connection

2.MIT Human Resources

3.Workhuman

4.Mintbook

5.Slack

+2 more

“help me find live virtual leadership classes for a global team, specific platforms please”

3/4 platforms mentioned

Core

The Enterprise Chief Learning Officer · Chief Learning Officer (CLO)

ChatGPT

1.Workday

2.Cornerstone

3.Hone

4.BetterUp

5.Torch

+9 more

Claude

1.Hone

2.Workday

3.BetterUp

4.Torch

5.LinkedIn Learning

+2 more

Gemini

1.LinkedIn Learning

2.Cornerstone

3.Workday

4.Hone

5.ExecOnline

+8 more

AI Overviews

1.Center for Creative Leadership

2.CCL

3.Leadership Development Program (LDP)

4.Frontline Leader Impact

5.Dale Carnegie Training

+18 more

“how to set up a private cohort training program for my company's directors”

2/4 platforms mentioned

Core

The Enterprise Chief Learning Officer · Chief Learning Officer (CLO)

ChatGPT

1.Workday

2.Cornerstone OnDemand

3.Zoom

4.Teams

5.Miro

18.Hone

+13 more

Claude

1.LinkedIn Learning

2.Workday

3.Cornerstone OnDemand

4.BetterUp

5.Torch

Gemini

1.Workday

2.Cornerstone

3.Hone

4.Maven for Business

5.Torch

+3 more

AI Overviews

1.Chief Learning Officer

2.Intrepid by VitalSource

3.Hogan

4.DiSC

5.NovoEd

+5 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

15 Best Online Training Platforms for 2026 - Research.com

research.com

Web1 ref

What's the best way to roll out corporate training for a mid-size ...

reddit.com

Forum1 ref

Top Corporate eLearning Trends of 2026 - Mintbook

mintbook.com

Web1 ref

New Manager Training in 2026: Courses, Programs, and Best ...

workhuman.com

Web1 ref

How to Make Training Stick: Tips for Managers, HR, and Team ...

youtube.com

Video1 ref

32 Resources to Help Your New Managers See Success Quickly

bizlibrary.com

Web1 ref

Management Foundations Cohort Program

hr.mit.edu

Edu1 ref

Leadership development, educational, and ... - HITEC

hitecglobal.org

Web1 ref

Leveraging Coaching Circles For Your Coaching Business | ICF

coachingfederation.org

Web1 ref

2026 Top Training Industry Trends: Data, Insights & Predictions

research.com

Web1 ref

Emerging Leaders - Catalyst Connection

landing.catalystconnection.org

Web1 ref

Leadership Development and Organizational Consulting in ...

loebleadership.com

Web1 ref

How To Train New Managers So They Don't Lose Their Minds

nationalmortgageprofessional.com

Web1 ref

Group Coaching for Leaders | Peer Circles with EDGE ...

edgeleadershipsolutions.com

Web1 ref

New Manager Training is Broken: 4 Ways to Revive It Successfully

360learning.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Hone.

BetterUp37 mentions

Torch27 mentions

Hone25 mentions

LinkedIn Learning23 mentions

Center for Creative Leadership18 mentions

15Five17 mentions

CoachHub16 mentions

Slack16 mentions

Workday16 mentions

FranklinCovey12 mentions

CCL11 mentions

Brand Identity

Brand Voice & Style

How AI perceives Hone's communication style and personality

Hone communicates with confident expertise while remaining approachable and human-centered. The brand voice balances data-driven credibility with warmth, emphasizing measurable results and real customer impact. They speak directly to HR professionals' challenges, using clear language that conveys innovation without being overly technical. The tone is optimistic about the future of work and employee development, positioning Hone as a trusted partner in transformation.

Core Tone Traits

Confident & Authoritative

Positions as 'The Leader' in AI-powered development with strong claims backed by data and Fortune 500 credibility

Results-Oriented

Emphasizes measurable outcomes like 42% better performance, 91% employee improvement, and concrete ROI metrics

Human-Centered

Balances AI innovation with emphasis on expert coaches, live learning, and genuine human connection

Approachable & Supportive

Uses inclusive language like 'we believe' and 'let's enjoy the journey together' to feel like a partner, not a vendor

Backing

Investors

Cowboy Ventures

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 28, 2026.