What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Proximitty

Visibility14

Vibe90

Businesses/Financial Technology (FinTech)/Proximitty

AI Visibility & Sentiment

Proximitty

Proximitty is a Y Combinator-backed fintech company that builds autonomous AI agents for loan collections and servicing. Their platform enables financial institutions to deploy browser and voice AI agents that handle collections across multiple channels without requiring engineering resources.

Active Monitoring

proximitty.ai

Financial Technology (FinTech)YC25-26

AI Visibility Score

14/100

Invisible

Sentiment Score

90/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Proximitty today.

Proximitty is a ghost in the strategic FinTech landscape, failing to capture the attention of high-level risk and credit union executives who are currently being directed toward legacy giants like Fiserv and FIS. While the brand shows a surprising spark of influence with ROI-focused VPs on Claude, it remains completely excluded from the critical search-based AI Overviews that drive top-of-funnel discovery. To move from a niche mention to a market leader, Proximitty must bridge the massive gap between its technical capabilities and its visibility as a trusted enterprise alternative.

Value Proposition

The world's first autonomous collections and servicing team - AI agents that handle end-to-end loan collections across voice, SMS, and email with built-in compliance monitoring, requiring no engineering resources to deploy.

Overview

Mission

Building the foundation first — an enterprise system of record designed from day one to power agents that actually deliver measurable results to a bank's P&L.

Products & Services

Right Party Contact Agent - finds best way to reach borrowers using 50+ data sourcesCollections Agent - omni-channel AI agent for personalized debt collectionCompliance & QA Agent - monitors communications for regulatory complianceUnified Lending Data Layer - centralized borrower context across systemsBrowser Automation Agents - no-code workflow automation for servicing tasks

Current State

Visibility Landscape

A high-level view of how Proximitty performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	16	30	19	0
Core Topics Product/service category queries	0	0	0	0
Growth Areas Adjacent, aspirational & visionary	—	—	—	—

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

—

Competitive Landscape

TrueAccord

17 mentions

Fiserv

12 mentions

Genesys

11 mentions

FIS

11 mentions

Katabat

10 mentions

C&R Software

10 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Proximitty's AI visibility.

Key Findings

Strength

Significant resonance within the Claude ecosystem, achieving a 25% mention rate and a strong average position of 7.0.

Strength

Effective penetration of the 'ROI-Focused VP of Collections' persona, where the brand achieves a 50% mention rate.

Strength

Perfect performance on brand-specific vibe checks, maintaining #1 rankings across ChatGPT, Claude, and AI Overviews when searched by name.

Recommended Actions

Deploy a technical SEO campaign specifically targeting AI Overviews through structured data and 'what is' style entity definitions.

With 0% visibility in AI Overviews, Proximitty is losing the battle for search-integrated AI recommendations to TrueAccord and FIS.

Produce and distribute high-authority whitepapers focused on AI-driven compliance and QA for banking communications.

The brand is currently ignored by Risk-Averse CROs; addressing compliance is the only way to enter their AI-generated recommendation set.

Create 'Proximitty vs. Latitude' and 'Modernizing Legacy Collections' comparison landing pages.

LLMs are currently failing to recommend Proximitty as an alternative to legacy systems, likely due to a lack of explicit comparative data in their training sets.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Automating Collections & Operations(2 queries)

“best way to automate loan collections without hiring more engineers”

0/4 platforms mentioned

Core

ChatGPT

1.TrueAccord

2.Katabat

3.CollectAI

4.Tillo

5.LoanPro

+24 more

Claude

1.Zapier

2.Make.com

3.Airtable

4.Stripe Billing

5.Chargebee

+10 more

Gemini

1.TrueAccord

2.InDebted

3.Receiv

4.Zapier

5.Make

+13 more

AI Overviews

1.Aktos

2.Clappia

3.HighRadius

4.SmartAction

5.Floatbot.AI

+10 more

“how to use AI agents for omni-channel debt recovery”

0/3 platforms mentioned

Core

The Risk-Averse Chief Risk Officer · Chief Risk Officer (CRO)

Claude

1.Nuance

2.NICE CXone

3.Genesys Cloud

4.Rasa

5.Google DialogFlow

Gemini

1.Skit.ai

2.Digital Recovery Assistant

3.Cresta

4.Real-time Intelligence

5.Qualco

+5 more

AI Overviews

1.Beam AI

2.floatbot.ai

3.Colektia

4.Vodex

5.Creovai

+2 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

Best Debt Collection Software: 2026 Guide - HES FinTech

hesfintech.com

Proximitty

Key Takeaways

Visibility Landscape

Insights & Recommended Actions

Sample Conversations

Citations

Competitive Landscape

Brand Voice & Style

Investors

Engineer content that makes AI agents recommend you

Explore Financial Technology (FinTech)

Start getting recommended by AI

Frequently asked questions