What does "AI visibility" mean for my business?

When someone asks ChatGPT, Claude, or Gemini "what is the best..." or "where can I find...", AI gives specific recommendations. AI visibility is a measure of how often — and how positively — these AI platforms mention your business. It's the new version of being on the first page of Google, except now there are no pages — just one answer.

Which AI platforms do you monitor?

Pendium monitors ChatGPT, Claude, Gemini, Grok, Perplexity, DeepSeek, and Google AI Overviews — seven major AI platforms that consumers use to research local services. We run real queries that your customers actually ask and analyze the responses for mentions of your business, competitors, and industry topics.

How does Pendium improve my visibility?

Three ways. First, we identify the exact queries and topics where you're invisible. Second, we generate AI-optimized content — articles, guides, social posts — designed to help AI agents understand your business and recommend your services to the right people. Third, we continuously monitor to track improvement and find new opportunities. Most clients see measurable improvement within 60 days.

How long until I see results?

You'll get your first visibility report within minutes of signing up. Actual visibility improvement varies, but our clients typically see a 47% average improvement within 60 days. Some see results faster — it depends on your current online presence and how competitive your local market is.

Do I need to be technical to use this?

Not at all. Enter your website URL and Pendium handles everything: scanning AI platforms, analyzing your visibility, generating content, and tracking improvement. The dashboard is designed for business owners, not engineers. If you can check your email, you can use Pendium.

What makes this different from SEO?

Traditional SEO optimizes for Google's search rankings — blue links on a results page. AI visibility is different: AI doesn't show links, it gives direct answers. Even if you rank #1 on Google, ChatGPT might recommend a competitor. Pendium optimizes for the new paradigm — making sure AI platforms know about, trust, and recommend your business.

Pricing

Get a demo

Spekit

Visibility58

Vibe100

Businesses/Software/Spekit

AI Visibility & Sentiment

Spekit

Spekit is a modern AI-powered sales enablement platform that unifies sales content and learning to enable reps in their flow of work. Their flagship product, AI Sidekick, serves as a Just-in-Time Sales Assistant that surfaces contextual answers, content, and training exactly when and where sales reps need it.

Active Monitoring

spekit.com

Software Startups

AI Visibility Score

58/100

Moderate

Sentiment Score

100/100

Score by Reach

How often this business is recommended to users across different types of conversations — from direct product queries to broader open-ended conversations where AI could recommend this company's products and services

core

adjacent

aspirational

AI Perception

Key Takeaways

How AI platforms collectively perceive and describe Spekit today.

Spekit has established itself as the authoritative leader in just-in-time sales onboarding, frequently capturing the #1 position across Claude and Gemini for rep productivity queries. However, a significant disconnect exists between its technical capabilities and its visibility as a broader 'AI Sidekick,' where legacy competitors like Salesforce and Highspot currently dominate the narrative.

Value Proposition

Just-in-Time Enablement that delivers AI-powered answers, content, and training directly in the rep's workflow, eliminating context-switching and enabling faster selling with measurable ROI.

Overview

Mission

Building the future of enablement by equipping GTM teams with AI-powered answers, content, and training in the moment reps need them most.

Products & Services

AI Sidekick - contextual sales assistantDeal Rooms - collaborative selling spacesSales Content ManagementKnowledge Checks & TrainingAnalytics & Insights Dashboard

Current State

Visibility Landscape

A high-level view of how Spekit performs across AI platforms, broken down by strategic reach level — from core brand queries to growth opportunities.

	ChatGPT	Claude	Gemini	AI Overviews
Reputation Brand recognition & direct queries	56	61	65	54
Core Topics Product/service category queries	85	78	87	0
Growth Areas Adjacent, aspirational & visionary	0	0	62	0

ChatGPT

Claude

Gemini

AI Overviews

Reputation

Brand recognition & direct queries

Core Topics

Product/service category queries

Growth Areas

Adjacent, aspirational & visionary

Competitive Landscape

Salesforce

32 mentions

Highspot

26 mentions

Seismic

26 mentions

Gong

24 mentions

Guru

23 mentions

Slack

23 mentions

Loading visibility matrix...

Analysis

Insights & Recommended Actions

What's working, what's not, and specific steps to improve Spekit's AI visibility.

Key Findings

Strength

Secured multiple #1 rankings on ChatGPT, Claude, and Gemini for queries related to accelerating sales rep ramp time and product updates.

Strength

Exceptionally high resonance with the Strategic Enterprise Enablement Executive and Data-Driven RevOps Architect personas, both seeing an 83% mention rate.

Strength

Dominant performance in Claude with an average position of 1.5, indicating high-quality documentation that the model finds highly credible.

Recommended Actions

Execute an AI Overview (AIO) Optimization sprint focused on structured definitions.

With only 33% visibility in AI Overviews compared to 75% in Gemini, Spekit is losing ground in the new Google search experience where competitors like Highspot are more prominent.

Aggressively target 'AI Sidekick' and 'Contextual Assistant' terminology in technical blogs and product pages.

Spekit was missed entirely in specific queries for these terms despite them being core to the product's value proposition.

Develop comparative content targeting the 'Modernizing Sales Tech Stack' query set.

Spekit is currently mentioned at the bottom of these lists (Pos #17 on ChatGPT); moving into the top 5 would position it as a necessary part of the modern enterprise stack.

Programmatic Testing

Sample Conversations

We programmatically analyze questions that real customers are asking to AI agents and chatbots, extract brand mentions and sentiment, analyze every response, and synthesize the data into an action plan to increase AI visibility.

ChatGPT

Claude

Gemini

AI Overviews

Accelerating Sales Onboarding And Productivity(2 queries)

“how to speed up sales rep ramp time without making them sit through weeks of boring training videos”

2/4 platforms mentioned

Adjacent

ChatGPT

1.Gong

2.Chorus.ai

3.SalesLoft

4.Outreach

5.Highspot

11.Spekit

+15 more

Claude

1.Lessonly

2.Northpass

3.Docebo

4.Gong

5.Salesforce Einstein

+3 more

Gemini

1.Mindtickle

2.Highspot

3.Gong

4.Chorus

5.ZoomInfo

11.Spekit

+13 more

AI Overviews

1.Distribution Strategy Group

2.Avoma

3.AskElephant

4.Winning by Design

5.Allego

+4 more

“what tools help sales reps learn new product updates while they're actually working in Salesforce or LinkedIn, specific brands please”

4/4 platforms mentioned

Core

The Strategic Enterprise Enablement Executive · VP of Sales Enablement

ChatGPT

1.Salesforce

2.Spekit

3.Guru

4.Whatfix

5.WalkMe

+7 more

Claude

1.Spekit

2.Salesforce

3.Gmail

4.Highspot

5.Seismic

+3 more

Gemini

1.Salesforce

2.Spekit

3.WalkMe

4.Gartner

5.Whatfix

+6 more

AI Overviews

1.Salesforce

2.Spekit

3.Highspot

4.Revenue.io

5.Seismic

+5 more

Source Intelligence

Citations

The sources AI platforms cite when recommending this brand. Pendium reverse-engineers what's already proven to be catnip to AI agents, then engineers content that fills gaps and helps agents do their job — which means more citations for you.

10 Best AI Sales Assistants On The Market [2026] - Warmly AI

warmly.ai

Web1 ref

Best AI for automating sales follow-ups in 2026 - Outreach

outreach.io

Web1 ref

13 AI Sales Assistant Tools That Will Supercharge Your Deal ...

outdoo.ai

Web1 ref

AI Sales Assistant for SDRs: Real-Time Coaching & Call ...

trellus.ai

Web1 ref

AI Tools for Real-Time Assistance During Sales Calls - Reddit

reddit.com

Forum1 ref

AI Sales Assistant: Support Your Sales Team - Dialpad

dialpad.com

Web1 ref

Best AI Competitor Analysis Tools for Sales Teams (2026)

autobound.ai

Web1 ref

15 Best AI Sales Tools for 2026 - SPOTIO

spotio.com

Web1 ref

What's The Best Sales AI Assistant For CRM? - Trellus

trellus.ai

Web1 ref

AI Role Play Scenarios for Customer Support Teams by Industry

mindtickle.com

Web1 ref

AI for Sales Teams in 2026: 10 Tools - Read AI

read.ai

Web1 ref

11 Best AI Sales Assistant Software for 2026: How to Pick, Deploy & ...

cirrusinsight.com

Web1 ref

10 top AI sales assistant software tools for 2025 and beyond

ringcentral.com

Web1 ref

Best Sales Enablement Tools: Top Picks for 2026

allego.com

Web1 ref

5 Best Sales Enablement Tools to Boost Rep Productivity in ...

everstage.com

Web1 ref

Competitive Landscape

Brands and products that AI platforms mention alongside or instead of Spekit.

Salesforce32 mentions

Spekit27 mentions

Highspot26 mentions

Seismic26 mentions

Gong24 mentions

Guru23 mentions

Slack23 mentions

Outreach22 mentions

MindTickle16 mentions

Allego14 mentions

SalesLoft13 mentions

Brand Identity

Brand Voice & Style

How AI perceives Spekit's communication style and personality

Spekit communicates with confident expertise balanced by genuine approachability. The brand voice is energetic and forward-thinking, positioning itself as an innovative disruptor in the enablement space while remaining practical and results-focused. They use clear, jargon-light language that speaks directly to the pain points of sales and enablement professionals. There's an underlying warmth and human touch—evidenced by customer testimonials and the founder's personal involvement—that makes the brand feel like a trusted partner rather than just a vendor.

Core Tone Traits

Confident & Visionary

Positions as a thought leader defining the future of enablement with bold claims backed by results

Approachable & Human

Uses conversational language and showcases real customer voices to build authentic connection

Results-Driven & Practical

Focuses on measurable outcomes like ROI, time saved, and revenue impact rather than abstract benefits

Energetic & Modern

Conveys innovation and momentum through dynamic language and forward-looking messaging

Backing

Investors

Craft Ventures

Engineer content that makes AI agents recommend you

Pendium analyzes how AI platforms perceive your brand, reverse-engineers what they already cite, and continuously publishes content designed to fill gaps and earn more mentions — on autopilot, with you in the loop.

Data generated by Pendium.ai AI visibility scanning. Last scanned February 28, 2026.